BHG Group AB (publ) operates as a consumer e-commerce company in Sweden, Finland, Denmark, Norway, rest of Europe, and internationally. It operates in two segments, Do-It-Yourself (DIY) and Home Furnishing. The company offers a range of brands totalling approximately 1.5 million products within DIY, leisure, furniture, and furnishings. It operates approximately 100 online sites comprising bygghemma.se, trademax.se, chilli.se, nordicnest.se, and furniturebox.se, as well as approximately 70 showrooms. The company was formerly known as Bygghemma Group First AB (publ) and changed its name to BHG Group AB (publ) in May 2020. BHG Group AB (publ) was founded in 2006 and is headquartered in Malmö, Sweden. The 2025 version of the report offers detailed insights into the company's strategies, developments, outlook and drivers. In addition to SWOT Analysis and Financial Overview, the report analyzes key projects, business description, products, services, brands, operating locations, subsidiaries and affiliates of BHG Group.
BHG Group business operations across the value chain are included. Further, all major operating and planned locations, related contacts, details of subsidiaries and partnerships of BHG Group are also analyzed.
Detailed SWOT Analysis of the company including key strengths and weaknesses of BHG Group , on which it can build its business along with potential opportunities and threats in the near to medium term future are detailed.
Key employees of the company including the management team and board of directors are listed with their designations. Further, statistics on key parameters such as employee count, organization structure etc is provided.
Financial analysis of BHG Group including key ratios, income statement, cash flow statement and balance sheet are provided for the company. In addition, Key historical events, summary analysis of BHG Group and all latest updates of the company are provided.
The 2025 version of BHG Group report is presented after intensive primary and secondary research processes and it presents the insights in a complete impartial and reader friendly format.
TABLE OF CONTENTS
1.1 List of Tables
1.2 List of Figures
2 Introduction to the Company
2.1 BHG Group- Key Facts
2.2 BHG Group- Geographic Locations
2.3 BHG Group- Subsidiaries and Affiliates
2.4 BHG Group- Business Divisions
2.5 BHG Group- Key Employees
2.5.1 Management Team
2.5.2 Board of Directors
3. BHG Group Strategic Analysis Review
3.1 BHG Group- Key Strategies
3.2 BHG Group- Company Outlook Statement
3.3 BHG Group- SWOT Analysis
3.3.1 BHG Group- Key Strengths
3.3.2 BHG Group- Key Weaknesses
3.3.3 BHG Group- Potential Opportunities
3.3.4 BHG Group- Potential Threats
3.4 BHG Group- Key Competitors
4. Business Description of the Company
4.1 BHG Group- Business Overview
4.2 BHG Group- Operations by Segment
5 Products and Services Details
5.1 BHG Group- Key Products
5.2 BHG Group- Key Service Areas
5.3 BHG Group- Key Brands
6 Company Developments
6.1 BHG Group- Company History
6.2 BHG Group- Latest Developments
7 Financial Analysis
7.1 BHG Group- Income Statements
7.2 BHG Group- Balance Sheet
7.3 BHG Group- Cash Flow Statements
8 Competitors and Industry Analysis
8.1 BHG Group- Direct Competitors
8.2 BHG Group- Competitor Financial Ratios comparison
8.3 BHG Group- Competitor Stock Charts Comparison
8.4 BHG Group- Industry Analysis
9 Appendix
9.1 About SWOTreports
9.2 Sources and Methodology
9.3 Contact Information
P.S.Financial Analysis will be provided only for companies reporting financial data.
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